I was checking my thousands of emails this afternoon when the subject of an email notification from Linkedin caught my attention. It says, “Top Headlines in Public Relations and Communications”, and dum-dum-dum-dum, my heart was yelling at me, saying “C’mon! Open it! It’s interesting.” Oh well, PR is my first love and anything about it is everything to me (did I just utter an overstatement?).
Enough of that lousy introduction. Let’s get into the details of that email. The headline says, “Social Media ‘Professional’ Fires Twitter Ghostwriter, Forgets to Change Password, Hilarity Ensues.”
After reading the entire article, I was reminded of my blog entry written exactly a year ago (September 25, 2010 and today is September 25, 2011 – what a coincidence!). Check out Ghosttweeting, anyone?
When I wrote that article, I didn’t expect to hear about the disadvantages of ghosttweeting happening in real life. But Mark Davidson made a mistake – and now, I am somehow comforted with the fact that what I wrote about last year wasn’t crap or a fiction or a what-if. It really does happen in real life! It wasn’t something to be happy about, though. I know how Davidson is feeling about this “tweeter tragedy” – he might lose his credibility and right to call himself a social media professional.
While mistakes can always be charged to experience, the price he has to pay is quite big – and to some extent, something he can’t afford. I am no follower of his. But I am looking forward to the new tweets from him.